Archive for the ‘Online Stuff for Saddos’ Category

Which PPC affiliate or network will go bust first?

Simple background of PPC affiliates:

  • They buy traffic some times on account and some times on credit cards from google for adwords.
  • They send traffic into a merchant and get paid for sales via a network
  • A network at the end of each month will invoice a merchant for completed sales that month - lets assume it takes 30 days for this to settle.
  • The merchant will settle the account with a network normally in 30 days of the network producing an invoice.
  • A network will settle with an affiliate normally 30 days later.
  • So from the day an affiliate sends a visitor to a merchant it can be 90 days until they are paid for a sale, that’s assuming that there is no confusion, lost invoices, etc.

Now lets think what happens if a merchant is in financial difficulty.

  • A merchant accepts all traffic and take all sales
  • A merchant makes up reasons/excuses why they missed a payment to a network
  • As a ppc affiliate you assume just an accounting mess up, so you keep sending trafffic
  • Lets assume you wait an extra 30 days until you make a decision.
  • So for almost 120 days you have been buying traffic and sending it to a merchant assuming you will be paid
  • The merchant declares themselves bankrupt
  • As an affiliate don’t get paid for the past 120 days of sales
  • As an affiliate you have spent ppc for 120 days
  • Now some networks will pay the comissions, but in the current climate I can’t see this continuing.
  • So a double whammy, you spent the money and got nothing back over a period.

Now lets think a large airline/tour operator, like XL, goes bust. This is only guessing, but here goes:

XL took bookings until the lastminute

  • they had a massive affiliate scheme with affiliate future
  • so either Af take the hit or the affiliates did?
  • niether a large affiliate or a network with overheads can afford to keep this happening
  • as more merchants look to affiliacy as a no risk business, how do affiliates and/or networks adapt? Maybe merchants have to pay deposits upfront to reduce the risk for all involved.

Doug thinking

Brand bidding discount code ppc groups now formed

Got to happen soon:)

Doug

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    • www.madeline.co.uk
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    DOMAINS FOR SALE - CLICK HERE

    Doug selling some stuff

    domains will sell today

    www.directors.co.uk - click for details

    www.cheque.co.uk - click for details

    Doug selling

    Got some more domains:)

    www.cheap.org.uk

    www.cheap.me.uk

    www.selfdrive.org

    :)

    Looking for a consultant

    I just thought I would give a prod for Keith Budden as I met him last week.

    If you are looking for someone who will tell you the truth about affiliate marketing, then say hello to Keith.

    He told me he was so surprised that so many people wanted to talk to him about them helping him. Keith don’t be surprised…..in the valley of the blind the one eyed man is king. In this world there are many blind people and very few like you have 2 eyes.

    Doug didn’t get paid for this either, but Keith better buy him a beer:)

    Keith Budden

    His agency

    How come Kieron gets all the money

    He has someone else sponsoring his blog….how does he do it? He is not as good looking in person so it can’t be that people want to sleep with him.

    Doug is better looking than Kieron

    Happy boy joins the promtions arena

    Looks like we will be joining the cookie stuffing brigade:) with promotional codes, discount codes etc. We just bought www.promotions.co.uk

    What a lovely name for our portfolio. So obviously we will need to see if we can rank for:

    discount codes

    voucher codes

    promotional codes

    Also now got www.promos.co.uk which may become promotion codes and promo codes

    Excuse the site as we haven’t got it live yet…..but just thought I would say how happy I was.

    Doug happy

    5 Different Types of Forum Members and How to Spot Them

    5 Types of Forum Members and How to Spot Them

    So who are you?

    The shit stirrer

    :)

    The Salesman

    The first and perhaps the most ubiquitous of the forum members is the dedicated seller. He or she does not understand the golden rule that some people want to use the forums to get some information in order to feel a little more confident about whatever the forum is about. The seller will initially try to ‘befriend’ you, make you relaxed about them and then they try to sell you their product over and over again. They are a pain and simply don’t stop trying to sell even when it seems just blatantly inappropriate.

    The Nervous One

    Members are the ones who don’t quite seem to know what they are doing and they have come to the forum for help and advice. Usually they are keen to learn from other people and since they are so new and inexperienced it can be worthwhile getting to know them and then you can often link back to each other’s sites, thereby increasing your search engine ratings. The new kids on the block are usually very easy to spot, since they are the ones that usually post messages with the title ‘HELP!!!’.

    Fakes

    Forum members who are just companies who will ‘help’ try to solve a problem, but they are actually just selling you something. These members are often more difficult to spot, but be wary of anyone who gushes a little too enthusiastically about a product or service; it could well be their own product or service they are selling.

    Spammer:

    They will also befriend you, then ask for your email address and then literally bombard you with spam mail. So be wary of giving your email address out and be wary of anyone who wants to email you after you have only just ‘met’ them. They may well have thousands of spam mails lined up, ready and waiting to clog up your inbox!

    The technological wizard

    This is a very good forum member to meet and you can learn a lot from good souls such as these. Every forum has them; the people who will go out of their way to help you and to make sure that they can do as much as they can to help! You will know who they are by the posts that they make, where they seem to know almost everything about the topic being discussed. They will leave very long, detailed posts just to help out a total stranger. They can be worth their weight in gold on all kinds of fronts, so befriend them and perhaps you can offer them something in return as well.

    Doug

    directors.co.uk and cheque.co.uk for sale

    Offer away as want to shift some of the stock so we can buy FLY.COM

    directors.co.uk auction

    cheque.co.uk auction

    more to come:)

    Doug