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Shane Robinson - Brandwatcher

Monday, July 14th, 2008

Looks like we have another one for my lovely interview style:)

INTRO

Shane reckons he looks like this guy though, honest it is what he told me:

  • What’s your background? Blue collar which turned white collar which then turned polo shirted….what you on about?
  • What do you do now? Online Marketing……what you on about, we know that?

PERSONAL

  • Name Shane Robinson
  • Age 37
  • Height 5′7″
  • Weight 93kg….. wow you are small and bouncier than you look
  • Birthday 21/04/1970
  • Birthplace Sheffield
  • Zodiac Sign Taurus
  • Origin human, earth

EXTRA PERSONAL
How many pairs of shoes do you have? 15 ish….girl
Do you go to the gym ? yes anually, I’ve paid £44 per month for the last 4 years and been less than 20 times….explains the bouncy look
How much do you drink? Weekend social drinker although once I get the taste 6am comes too quickly!…explains the bouncy look
Favourite food ? Curry…explains the bouncy look
Favourite drink ? vodka…explains the bouncy look
Last holiday ? Florence last weekend
Best holiday ? Norfolk when I was a kid, sun, fun times and great laughs

Worst holiday? Angelsey when I was a kid, rained sideways at 70 miles an hour for a week…its in Wales with Welsh people, what else did you expect?

Favourite film ? If I had to watch just one film forever It’d have to be the Shawshank Redemption
Photograph ? One I took of my daughter in portugal on the beach.
Favourite place to eat and why? Spain or Dubai, I love mediterranean and middle eastern cuisine…explains the bouncy look
Ten things to do before you die and what have you already done?

  1. skydive
  2. have a child
  3. scuba dive
  4. drive at 150mph+
  5. have a threesome…or more, which one is Shane:)

  • spend a week partying at the best clubs in vegas or miami
  • swim with a dolphin
  • go into space (brand bidders only I guess as it’s $20 mill)
  • see the pyramids, great wall, ayers rock and do the worlds tallest towers, vist europes capitals, I have a list of a bout 100 I have in mind ultimately

When did you loose your virginity? I was 14, NO it wasn’t a relative and yes it was a girl !…..I didn’t ask about you and your sister
Where did you loose your virginity? Girlfriends house…your house then
How much did it cost for you to loose your virginity? it was totally free, although that was the last time I had sex with zero strings attached I guess….cynic now then
Do you wax? Wax.. Ha ha that wouldn’t make a difference, I’m so rife with testosterone I have to mow….put some on your head
Where do you wax? there’s only my palms and soles of feet where hair doesn’t grow !


When did you last change your underwear? When I showered after work
What worries you the most? In general health, I need to exercise but find 10 reasons every day not to..explains the bouncy look
Football/Rugby/Wanker neither?, the only sport for real men to watch is ladies beach volleyball in spain.. It’s like art, sport and soft porn at the same time.

Newcastle fan now then:)
What type of car do you have ? BMW 3 Series Convertible

Where do live? Sheffield

With who? Alone but my daughter stays over half of the week
Where do you wish you lived? South Beach Miami or Valencia

Who do you wish you lived with? Liv Tyler, Jessical Alba, Reese Witherspoon, Kate Beckinsale.. And take note.. That’s all of them .. Not just one….How about this as a perfect match:)

    1. Have you been on an airplane? Was it good? Yes often, I probably fly 25-30 times per year on average, it’s great with Virgin, and Emirates but thomsonfly extra legroom sucks
    2. Whats your best joke? I don’t tell jokes.. I’m a word player and observationist, I bend and twist conversations and abuse words to make double entendres and point out the glaringly obvious yet overlooked
    3. What would you do with 100 million? Give 80 million away in ways that would make a big difference to as many people in need as possible, look after my family and friends, Buy nice houses in Spain, US and Dubai and invest the other cash for yearly income for my retirement and the future of the robinson clan
    4. Whats the most unethical thing you have done? Aribtrage.. Buy cheap. Sell dear .. Ker$pank
    5. Have you been in jail? Only to visit an older friend when I was 16
    6. How many business’s have you had? What dd they do Only a few, used to do quiz machines in pubs when I was about 25 but that sucked, had a couple of online marketing companies over the years
    7. What did you want to do when you left school? Army, I wanted to be an armourer as I grew up around guns, used to shoot .357 magnums etc. with my dad and friends

  1. Are you dyslexic? on not htat I know of
  2. Are you left handed ? no
  3. Do you use face cream? Yup a good manly moisturiser as it seems whilst younger girls preferr older guys, they like us with as few wrinkles as possible
  4. Have you tatoos? yup just one celtic stylie….trying to be trendy were we?
  5. Have you any body piercing? Where ? no

Do you feel you are sucessful? Explain? yes, When I was younger I’ve been tens of thousands in debt, worked for weeks without days off and struggled for about 15 years, and now I’m somewhat better off I still haven’t forgotten the dark times so I can appreciate that I get to spend as much time with my daughter and other family as I wish, I can travel anywhere in the world when and with whom I choose and stay in quality hotels for as long as I want, I could give up working tomrorow and not worry about how I’d manage, I now choose to do what I do workwise, I won’t kiss ass or be two faced just to get work as I don’t have to do it yet so many people don’t have choices in life so I am mindful of those that I have and feel succesful as a result of having the level of choices available to me.

What motivates you to go to work? problem solving, I used to love chess as there’s always a problem to solve, I have clients who pay me to turn in and manage PPC for them, the constant battle is with google who are only too happy to throw up problems to solve
What are you good at? work and social work.. finding new angles to market something that may have been around for ages, Socially I’m very chatty and love to have fun
What would you like to be good at socially it be kung fu and tantric sex, for work it’d be planning projects and seeing them to completion, I’ve usually hopped ahead to the next project by then
What are you hopeless at? planning, delegation, project management and long term relationships
Who is your hero? hmmm “hero” is a bit cheesy but for work I’d say I admire Richard Branson, he’s a guy that always tries hard to do the business, give a decent deal and he usually aims to give a little back and pay something forward for the future, whilst still having fun … Socially I’d say it was my Dad, he had cancer, massive operations and had years of uncertain times yet never lost his sense of humour and zest for life, he died last year unexpectedly after a short illness but was positive to the end….sorry
Have you any pets, what are they are whats their names? zero.. They aren’t condusive to last minute weekends and weeks away however I like terriers and shall buy one that can bark in spanish eventually
Have you ever been the victim of unrequited love, who? yeah, A friend from childhood made a move a few years back, was a total shock and didn’t work out for her.….lucky girl

How many hours of TV do you watch? I actively only watch about 10 hours per week, it’s on in the background but I’m rarely just watching it without doing something else
Who is no longer your friend and why? I don’t fall out with many people, although one is in a holding pattern for now as he’s a narcissistic twat with zero respect or empathy for others, servere integrity issues and a penchant for lying though his teeth, on an advisory note the best way to get rid of anyone is lend them money, you rarely hear from any “mate” you’ve loaned money….do I know him?
How often do you have sex? a hell of a lot more often than I go to the gym….once every 10 weeks, how much does it cost?
Are you on a diet, should you be? I’m diabetic and I went vegetarian about 9 months ago but just didn’t feel well so am back on white meats and low fat….beer and curry not good idea

Do you have a hat, what colour is it? I have several different coloured baseball caps but rarely wear them as they are part of the madatory uniform of the common spotted chav

What was the last book you read? call of the wild by guy grieve

Do you die your hair? nope, used to have blonde streaks when it was flopping in my eyes many years ago…..don’t tell me that

If you could be anyone in the world who would it be? Me aged 18 again, things would be so very different in quite a few ways…join the club mate, youth is wasted on the young they say…maybe grow your hair:

BUSINESS
Companies you love and why? Virgin Atlantic as it’s a quality service from booking online to getting showered back at heathrow, BMW.. Quality cars, Apple as everything is pure design gold, works everytime and is great value for the features it offers regardless of product, ….Google as they do no evil.. Ok kidding on the last one
Person you admire and why? Branson for reasons as mentioned above
Person you despise and why? that’s a strong word I don’t despise anyone.. Although there is one US based brand bidder I’d like to see sprayed in female gorilla urine and thrown into the male enclosure after they’ve just been shown some hardcore primate porn as he just totally flouts the T&C’s and has done so for years yet the networks he works with turn a blind eye….who?
What worries you the most about work? Nothing.. I’m my own boss, I see the constant evolution of the internet as an ever changing landscape of oppotuinities so I don’t fear change
Best advice about starting a business? stay small or get big as being inbetween is like wading in treacle, build something of intrinsic value, a business that can run without YOU being in it 100% of the time and so can be more easily sold. To paraphrase Robert Kiyosaki ..aka rich dad poor dad, “become the pipeline not the bucket carrier”
Best advice about starting a business with someone else? do it as a last resort, try and ensure you have the voting decision/majority share and only do it if you know them exceptionally well, it’s supposed to halve the work BUT could turn into twice the work for half the money and four times the hassle so make sure there’s a worst case scenario plan in place and a mutual agreement on paper regarding it, most of us are revenue whores so it’s probably just the price that’s got to be right before the bail point when the screw over happens so find someone with a higher price than yours.
Where do you put all your money? I spend lots, No point being the richest guy in the graveyeard, I travel widely as that’s a personal investment in itself, I have good financial advisers who invest in a few different sectors and vehicles over a number of differing timescales so the risk is well spread, I pay into a good pension for myself and already have had one running for my 9 year old daughter for a few years now, I figure by the time I’ve blown all my cash on villas, plastic surgery and ferraris, and she’s paid the death duty she’ll need a good pension to fall back on.
What would you do if you weren’t doing what you are doing now? if I hadn’t got into the internet I’d probably be doing something else self employed, as I’ve always been looking for a way to make my own money, I’d probably be doing something import export or franchise related…american monkey politician???

ONLINE
Where do you buys links from I don’t buy links.. I buy clicks……….
Should Matt Cutts shave off his beard yeah and superglue all the hair onto the chuckle brothers (Sergy and Larry) as ww2 fighter ace moustaches


How much money did you make last year Six figures.. But sadly not several million like you Doug ;)…I must have lost it then)
Who paid you the most Yahooooooooo but only by a whisker……..
Who is the best looking person in the industry Is? or thinks they are ?? Lol ok for Male.. It’s got to be the Canada’s answer to will farrel, non other than mr Tyson “hey how you doin” Pearcey !?

.. Female.. Hmmm this is harder.. I can’t say as anyone stands out, there are so many nice ladies, ok media fembots, and they are mostly bland and vacuous so I’ll say PASS on that one however ladies should feel free to send pics in FHM stylie for my consideration……..
What’s the next big thing? The Mobile Web.. ! .. Ok maybe not.. Seems to have been the standard answer for 06 and 07.. Lol… I have no clue what the next big thing is, probably 150% cashback voucher code ISP’s site

Cheers Shane a pleasure as always.


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